The short answer
Google Forms and Typeform sit at two ends of the form world. Google Forms is free, fast and already in your Google account. Typeform is polished and conversational, showing one question at a time. Here is how their free plans compare, from each product's own pricing page and help centre, checked October 2026.
Pick Google Forms for quick internal forms where the look doesn't matter and the answers belong in a spreadsheet. Pick Typeform when the conversational feel is the point and its monthly response cap is enough. If you want both, a branded one-question-at-a-time form with no response cap, Formkit does that on its free plan.
Pick Typeform when
the conversational format is the point and you are happy within the free tier response cap.
Conversation-led forms with a polished respondent experience. It made one-question-at-a-time the default expectation for a considered form.
Pick Google Forms when
the form is internal, the look does not matter, and you want the answers in a spreadsheet in the next five minutes.
Fast, familiar and practical. If you have a Google account you already have it, and for straightforward internal collection that is often the whole argument.
Feature by feature
Based on each product’s own pricing page, help centre and developer docs, October 2026, and the free plan unless a row says otherwise. Only what we could check for both is shown, with Formkit alongside. Plans change, so check theirs before you decide.
| Capability | 11 yes | ||
|---|---|---|---|
| Responses on the free plan | PartlyCapped each month; the figure changes | YesNo cap | YesNo cap on forms or responses |
| Conditional logic | YesLogic jumps | YesSection skipping | YesSkip, show, hide |
| Your own colours, type and logo | YesThemes | PartlyColour and header | YesFull theme editor |
| Publish under your own link | PartlyPaid plans | NoShared domain | YesPersonal and company handles |
| One question at a time | YesConversational | NoPage-based | YesClassic or conversational |
| People working on a form | PartlyPaid seats | YesEditors | YesUnlimited members, 3 guests per form |
| Partial responses kept | YesPartials shown | NoSubmitted only | YesOn every plan |
| Drop-off by question | YesCompletion reporting | NoSummary charts | YesPer question, every plan |
| Version history with restore | NoNot offered | NoNot offered | Yes30 days of publishes |
| Export | YesCSV and XLSX | YesSheets and CSV | YesCSV, JSON and PDF; Excel on Pro |
| Works in Claude and ChatGPT (MCP) | YesMCP server | NoNot offered | YesEvery plan, with in-chat views |
- Responses on the free planTypeform: PartlyCapped each month; the figure changesFormkit: YesNo cap on forms or responses
- Conditional logicTypeform: YesLogic jumpsFormkit: YesSkip, show, hide
- Your own colours, type and logoTypeform: YesThemesFormkit: YesFull theme editor
- Publish under your own linkTypeform: PartlyPaid plansFormkit: YesPersonal and company handles
- One question at a timeTypeform: YesConversationalFormkit: YesClassic or conversational
- People working on a formTypeform: PartlyPaid seatsFormkit: YesUnlimited members, 3 guests per form
- Partial responses keptTypeform: YesPartials shownFormkit: YesOn every plan
- Drop-off by questionTypeform: YesCompletion reportingFormkit: YesPer question, every plan
- Version history with restoreTypeform: NoNot offeredFormkit: Yes30 days of publishes
- ExportTypeform: YesCSV and XLSXFormkit: YesCSV, JSON and PDF; Excel on Pro
- Works in Claude and ChatGPT (MCP)Typeform: YesMCP serverFormkit: YesEvery plan, with in-chat views
Questions people ask
Is Typeform better than Google Forms?
For a polished, one-question-at-a-time experience, yes. For free, unlimited, quick internal forms, Google Forms is hard to beat. Typeform's free plan caps responses each month; Google Forms does not.
Which one keeps partial responses?
Typeform shows partial responses. Google Forms keeps submitted responses only. Formkit keeps partial responses on every plan.
Which is better for branding?
Typeform, with themes. Google Forms lets you change a colour and a header. Formkit has a full theme editor and publishes at your own link for free.
Neither quite fits? Formkit is free with no cap on responses, one question at a time or a whole page, and your own link.
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