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Lead magnet download form template

A guide, checklist or e-book in exchange for a name, an email and a little context.

Use this templateFree · no credit card
  • 4 questions
  • 1 page
  • 2 min to fill in
  • Marketing
formkit.app/you/lead-magnet-download
Lead magnet download

Get the guide

Three questions, and it's yours.

4 questions · 1 page
Try a theme

This is the real template. Fill it in, then make it yours.

Four questions, and the download link goes out in the confirmation email. Each entry keeps the campaign it came from.

Who it’s for

Marketers and creators growing a list with a guide, template or e-book.

Page by page

Every question in this template

The pages as a respondent meets them. Pick any question to open it in the live preview above.

  1. Page 1Questions4 questions
  2. ThenIt's on its way

    Check your inbox for the download link.

What comes back

Every answer, in one place

Each response lands in your inbox as a card like this one, with an email to you if you want it. People who stop part-way are kept too, with the answers they gave.

  • Partial answers and drop-off by question, on every plan
  • CSV, JSON and PDF on every plan, Excel on Pro
  • Sheets, Slack, Notion, Airtable, HubSpot and webhooks on Pro
Maya OkaforLead magnet download · just nowNew
Your name
Maya Okafor
Where should we send it?
maya@northstar.co
Which best describes you?
Founder or owner
Can we send you more like this now and then?
Yes
From template to live form

Three steps, a couple of minutes

  1. Use this template1Make it your own copyIt becomes a draft in your account. Nothing you change touches the original.
  2. Reword, reorder, re-theme2Change anythingQuestions, pages, logic, theme and logo. It is an ordinary form from here on.
  3. formkit.app/you/lead-magnet-download3Publish and shareYour own link, a QR code or an embed. Every answer lands in one inbox.
Make more of it

What this form can also do

Questions about this template

How do people get the download?

Put the link in the confirmation email, which goes to the address they typed. On Pro, you can also send them to a page of your own after they finish.

Can new contacts go to our CRM?

On Pro, each one can go to HubSpot, Google Sheets, Notion or Airtable as it arrives.

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